Tayde Aburto interviewed by Wired Latinos
4 MIN READThis week WiredLatinos had the pleasure of interviewing busy entrepreneur and rising Latino online-business star, Tayde Aburto. Tayde is a small business advocate, Internet marketing consultant, Latino professional and entrepreneur. He is the Co-Founder and President of the Hispanic Chamber of E-Commerce (HISCEC), a B2B membership-based Hispanic Business association focused on providing tools and solutions […]
Business Networking Tips for the HBShowcase’s Attendees
2 MIN READNetwork marketing is a means for businesses to expand their growth. Marketing and sales involves many techniques and when a strong network marketing strategy is implemented, it can become one of the most powerful workforces in the company. Business network marketing involves making contacts. It may be considered a bit “old school“, but, it is […]
First TV Spot for the Hispanic Business Showcase
< 1 The Hispanic Business Showcase is coming soon. I’ve been attending lots of meetings, placing a lot of calls and marketing the show every time I can. We are starting to get an incredible response and gaining a really positive momentum around the show. On July 5th, 2010 the Expo’s TV campaign begins on Univision San […]
Online Marketing Seminars at Hispanic Business Showcase
< 1 You are cordially invited to attend the online marketing seminars that will be held on September 10-11 at the San Diego Convention Center as part of the 2010 Hispanic Business Showcase. These days, practically everyone turns to the Web first to search for products or services. Your business needs to have a strong presence online […]
Workforce Management Software for Optimal Workforce Optimization
3 MIN READWorkforce optimization has become a key element of proper management and business planning within all organizations. Referring to staffing, the scheduling and managing of the personnel within the organization in order to ensure that the production is at an optimal level and the goals of the business are being met. Workforce optimization isn’t describing a […]
5 Tips to measure social media marketing performance
2 MIN READ*Versión en Español, de click aquí. It is critical to your success to measure social media marketing performance before beginning any venture. The potential for massive exposure is present within the marketing method, but ensuring strategies are appropriate is quite essential to the overall results. So, how can you measure your performance? There are several […]
My Family – Corner Stone of my Life
2 MIN READRecently, I had the opportunity to take a business trip to the beautiful city of Morelia, Michoacán in Mexico. I was born and raised in Morelia so it’s always a pleasure to go down there. I have tons of family and friends in town. One of the reasons why I had to go to Morelia […]
Benefits of Face-to-Face Marketing
2 MIN READBenefits of Face-to-Face Marketing There are many businesses now that are finding great benefits from internet, digital, email, and social media marketing, but there are those that have more front end users that need to be targeted in a more direct way. There are some customers that aren’t on the same channels as others and […]
3 E-Commerce Tips for a “Mom and Pop Business”
2 MIN READ* Versión en Español “Genere Tráfico, Provea Seguridad y Fácil Proceso de Venta” Even the smallest mom and pop businesses can get great benefits by taking their business virtual and getting an E-commerce site that will provide them with a way to get internet service. E-commerce is the function of getting an internet store and […]
3 Steps to Define a Content Marketing Strategy
3 MIN READ* Versión en Español “Pasos para definir una estrategia de Content Marketing” Content marketing is an umbrella term encompassing all marketing formats that involve the creation or sharing of content for the purpose of engaging current and potential consumer bases (Wikipedia). Appropriate content marketing strategy is essential to your marketing attempts for many reasons. You […]