Business Coach for 7-Figure Business Owners

Website Traffic Generation

Tayde Aburto

March 5, 2011

2 MIN READ

It’s important for you to invest some time implementing a strategy that can help you to drive traffic to your site. A few simple steps can get people to your website:

1. Web analytics. To set up a way to track website traffic and statistics is an important step to consider before you are start working on driving traffic to your site. We recommend using Google Analytics – it is free, easy to set up and easy to use.

Go to http://www.google.com/analytics and click on the “sign up now” button on the top right corner of the page.

2. Implement basic Search Engine Optimization concepts. SEO (Search Engine Optimization) is the process of getting your website recognized more frequently when people perform searches on sites such as Google, Yahoo or Bing. There are three easy ways you can increase your SEO rankings: keywords, inbound links and local search listings. You can read the following articles for additional info:

http://www.hiscec.com/en/News/e_Commerce/Search_Engine_Optimization_in_Social_World

Keyword Search

a) Write down all the keywords associated with your business.

b) Google Keyword Tool:

https://adwords.google.com/select/KeywordToolExternal

Enter in the keyword phrases you thought of when you were listing possible combinations. Once you know the best keywords to use on your site, place them in important places – like the title of your page, headlines, sub-headlines, post articles in your blog, etc.

Inbound Links

Inbound links build your reputation and credibility among search engines. Links that come from legitimate sites are best. Set up links from all of your own domains: Your blog, Facebook page, Twitter account and any other social media outlets that you manage should all include links to your website. When you post entries on these outlets, include links to your site, as appropriate.

Local Search Listings

Local search listings are great to increase your search engine exposure. Please read our Local Search Marketing article for more information and a list of places where you can list your site.

http://www.hiscec.com/en/News/e_Commerce/Local_Search_Marketing

3. Paid Advertising. Paid advertising is the next step once you have organic traffic coming to your site. You can try Google AdWords and/or Facebook Ads. They both can help to generate a constant flow of traffic to your website.

4. Social Media. Get your name out there and build your likability and expertise via Twitter, Facebook, LinkedIn, etc. If you’d like to consolidate your social media dashboard, consider using a service like Hootsuite – www.hootsuite.com.

5. Create a Blog. Blogs are easy to create and maintain. You can write post that are relevant to your target market. Blogging is a great way to help you drive traffic to your site.

http://www.hiscec.com/en/News/e_Commerce/Blogging_for_Business

6. Article Marketing. You can put your content into article form (usually between 300-600 words) and distribute it to free article hosting sites. Create articles that inform, educate, entertain…and then send them to your site to learn more.

Some popular article sites are:

www.ezinearticles.com

www.articlebase.com

www.goarticles.com

www.articledashboard.com

www.articlebiz.com

7. Video Marketing. Video marketing is simply publishing your message online through videos. Videos could be about a product demo, a promotional campaign or anything that highlights your company or products. A few simple videos can dramatically increase your exposure on the Internet and help drive more traffic to your website. Please read Video Marketing Ideas to Promote your Business for additional information:

http://www.hiscec.com/en/News/e_Commerce/Video_Marketing_Ideas_to_Promote_Your_Business

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Next time you are in the Paso Robles area, stop by @jackcreekfarms. Jack Creek Farms is a small, fifth-generation family farm nestled in the coastal foothills of Central California, 6 miles west of Templeton and Paso Robles. The farm's stand is directly off scenic Highway 46 West, in the heart of San Luis Obispo County wine country. My family and I stop by whenever possible to get honey and other great products they sell. Thank you, Becky and family, for your hospitality. Support small businesses! #jackcreekfarms #honeytasting #pasorobles #travelpasorobles #visitcambria
Today's actions shape tomorrow’s outcomes. 

The choices we make now set the path for our future. 

Opting for progress over procrastination helps us achieve our goals, while procrastination holds us back. 

Focusing on our tasks rather than giving in to distractions allows us to be productive and move closer to success. 

Prioritizing learning over leisure enhances our skills and knowledge, paving the way for better opportunities.

Each small, consistent effort we put in today builds the foundation for a successful and fulfilling future. 

Making conscious, positive choices now means our future self will enjoy the benefits and be grateful for the decisions made today.

Follow @taydeaburto for more!

#personaldevelopment #keepgoing #mindsetmatters #dailyinspiration #growthmindset #goalsetting #personaldevelopment #changeyourmindset #inspiration #motivation #mindfulness #impact #neversettle #makeimpactnotnoise #contractorservice #selfdiscipline
Scale like a fine wine 🍷 

More than just a drink, wine inspires the art of scaling. 

Wine entrepreneurs understand that you don’t uncork  A) The vineyard → B) The bottle  you have many steps in between A and B. 

✅ A great growing season 
✅ Perfect fermentation conditions 
✅ Careful aging 
✅ Expert blending 

All to ensure the perfect bottle of wine arrives at your table. 

Scaling is the same. 

First, you must plant the vineyard. This is the foundation: 

✅ Identify your audience 
✅ Define your mission 
✅ Solve a unique problem 

Then refine the production process: 

✔️ Delegate 
✔️ Automate 
✔️ Outsource 
✔️ Systemize 

You’ll need an expert blender: 

✔️ Hire a team 
✔️ Collaborate 
✔️ Partner 

Patience pays off: 

💰Test 
💰 Measure 
💰 Iterate 

In the end, scale is more than just pouring from the bottle. It’s the perfect bottle, from the perfect vineyard, at the perfect time. 🍇🍾 

If you ever want to experience successful wine entrepreneurs, visit Paso Robles, CA wine country. There are more than 200 #wineries in the area. I stopped by @jdusiwines yesterday and had a nice time. 

Cheers to your scaling efforts! 

#wine #pasorobles #pasorobleswine #pasorobleswinecountry #pasorobleswineries #pasoroblescalifornia #entrepreneurship #entrepreneurs #businessowner #businesscoach
Trying is more than just an action; it's the pathway from where you are now to where you want to be. 

If you don't try, you'll never discover what's possible. 

Taking the first step is crucial. 

Start with an attempt, learn from it, make improvements, and try again. 

This cycle of trying, learning, and improving is essential for growth and success. 

Without it, you'll stay in the same place, never knowing what you could achieve. 

So, begin your journey, keep trying, and repeat the process until you reach your goals.

Follow @taydeaburto for more!

#authenticliving #nolimitsmindset #positivevibesonly #mindfulness #positivity #successmindset #innerstrength #keeptrying #selfimprovement #personaldevelopment #goalsetting #fearlessgrowth #enjoythejourney #mindfulprogress #personalfulfillment #beyourbestself
Have you ever told yourself you're not ready? 

Not ready to start your business, quit your job, or take a big step? 

Here's a truth: just go for it. 

You are more prepared than you think. 

The magic happens when you dive in before feeling ready. 

You'll surprise yourself with what you can achieve. 

Waiting for the perfect moment means waiting forever. 

That fear you're feeling is just pretending to be logic. 

Trust yourself to figure things out as you go.

Stop waiting and take action now. 

Follow @taydeaburto for more motivation and tips to step out of your comfort zone!

#motivation #inspiration #takeaction #entrepreneur #business #growthmindset #success #selfimprovement #fearless #justdoit #mindset #personaldevelopment #goalsetting #hustle #believeinyourself
When you focus on building aspects of yourself that no one can snatch away, like your mindset, character, and personality, you become a force to be reckoned with. 

Your mindset is your outlook on life, your character is your moral compass, and your personality is what makes you unique. 

These qualities are like armor, protecting you from setbacks and criticisms. 

When you invest in them, you become unstoppable because they're deeply rooted within you, guiding your actions and decisions. 

No matter what challenges come your way, these strengths will help you navigate through them with resilience and grace.

Follow @taydeaburto for more inspiration!

#businesscoach #businesslife #businesscoach #unbreakable #selfgrowth #selfbelief #authenticity #empowerment #motivation #inspiration #unstoppable #mindset #character #personality #strengths #resilience #grace #innerpower
Don’t overreact!

Jot this down on a sticky note. 

When someone upsets you or even when you’re super excited, try not to overreact.

Why? Because people trust those who stay calm and composed. 

Overreacting shows others that you might not have control over your emotions. 

By keeping your cool, you’ll notice a big positive change in how others see you. 

So, how do you manage your emotions in tough times? Share your thoughts and experiences in the comments below!

#selfcontrol #staycalm #keeppositivity #mindfulmoment #emotioncontrol #lifetips #positivemindset #emotionallife #personalgrowth #lifecoaching #staycomposed #livebetter #bettermindset #innerpeace #emotionalintelligence #reactwisely #stayfocused #lifelessons #positiveliving
Laziness often comes from not feeling a deep connection or urgency. 

Imagine facing something dire, like the devil chasing you or the chance you might die tomorrow. 

This intense pressure can push you to do amazing things. 

To combat laziness, set strict deadlines and remind yourself of potential losses, like losing your job or health. 

These thoughts can motivate you to act and reach your goals. 

What's your biggest challenge in overcoming laziness? Share your thoughts in the comments, and let's work on it together.

#motivation #overcomelaziness #productivity #selfimprovement #goalsetting #stayfocused #beatprocrastination #selfdiscipline #mindsetshift #takeaction #lifemotivation #successmindset #businessowner #businesstips #businessconsultant
Life is all about how you see things. 

What you might think of as trash could be valuable to someone else. 

What feels like a setback to you might inspire someone else to keep going. 

What you see as a weakness could be a strength to another person. 

By changing the way you look at things, you can change your life. 

When you start to see challenges as opportunities and your flaws as unique strengths, everything changes for the better.

Flip your view, and you'll find new paths and possibilities in every situation.

Follow @taydeaburto for more!

#businessowner #businesscoach #businessideas #perspective #mindset #positivevibes #motivation #inspiration #lookonthebrightside #changeyourview #seethedifference #perspectivechange #newperspective #entrepreneur #startup #business #entrepreneurlife
Since the late 19th century, the Royal Observatory has been the historic source of the Prime Meridian of the world, Longitude 0° 0’ 0’’. 

The world prime meridian marks the divide between the eastern and western hemispheres.

Before this, almost every town in the world kept its own local time. There were no national or international conventions to set how time should be measured. However, with the vast expansion of the railway and communications networks during the 1850s and 1860s, the worldwide need for an international time standard became imperative.

The Greenwich Meridian was chosen to be the Prime Meridian of the World in 1884. Forty-one delegates from 25 nations met in Washington DC for the International Meridian Conference. By the end of the conference, Greenwich had won the prize of Longitude 0º.

I visited the remarkable place that gave Greenwich Mean Time (GMT) to the world. 

Time is the most valuable currency in business. 

You can get more money, more resources, more connections. 

But you can’t get more time. 

Every successful business owner I know honors their own time. 

They know time well spent is worth more than wasted money. 

Invest your time in things that align with your goals: 

- Building relationships 
- Testing ideas 
- Staying up-to-date with trends 
- Focusing on high-leverage activities 

Entrepreneurship is a journey that requires smart time management. 

You don’t need to do more. 

You need to do what moves the needle. 

Do you value your time enough?

#time #timemanagement #greenwich #greenwichlondon #greenwichobservatory #primemeridian  #london #london🇬🇧 #business #smallbusiness #gmt
It’s not just in your head.  Gratitude grows with traveling. 
When you travel, you’re more likely to: 

✔️ Meet new people and cultures 
✔️ Encounter different perspectives 
✔️ Experience personal growth 
✔️ Face new challenges 

In turn, you’re more likely to: 

✔️ Appreciate what you have at home 
✔️ Develop a more positive outlook 
✔️ Practice mindfulness 
✔️ Nurture relationships 

Travel teaches you to be thankful - for both the good and the bad. 

What’s a travel experience that you’re thankful for?

#travel #zurich #switzerland #switzerland🇨🇭 #entrepreneurlife #business #zürich
Being busy isn't always the problem; it's about deciding what's most important to us and using our time for those things. 

Follow @taydeaburto for more!

#businessowner #businessgrowthexpert #businessmentor #smallbusinessadministration #businessgrowthstrategy #timepriorities #timemanagement #choosewisely #valueyourtime #allocateyourtime #timeallocation #reassesspriorities #busybutfocused #maketimecount #timewisdom #smarttimemoves
Stress often comes from living a life shaped by others’ expectations and not your own choices. 

If you wake up feeling overwhelmed by pressures and demands that you didn’t set for yourself, it’s time to rethink and express what you truly want. 

Redirect your energy towards activities that excite you and align with your dreams. 

When you’re engaged in meaningful work that supports your future, stress fades. 

But if you’re stuck doing something you dislike because of past commitments, renegotiate those terms. 

Sometimes, the solution isn’t doing less but focusing more on what truly drives you forward.

Follow @taydeaburto for more!

#stressmanagement #personalgrowth #findyourpassion #mentalhealth #lifebalance #dreamchaser #overcomestress #liveauthentic #createyourlife #mindsetshift #goalsetting #liveyourdreams #selfempowerment #positiveliving #intentionality
Thinking like a victim is like carrying around a dark cloud. It makes you feel like everything bad is happening to you, blaming others or luck.

But if you change that thinking, it's like stepping into the sunshine. You realize you can control your story.

Challenges become chances to learn and grow. When you stop thinking like a victim, you take charge, and life becomes more about what you can do, not just what happens to you. 

Follow @taydeaburto for more!

#timepriorities #timemanagement #lifebalance #organizeyourday #choosewisely #maketime #prioritizejoy #balancedliving #smartchoices #useyourtime #selfimprovement #manifestation #lifecoaching #mindpower #growthmindset #lawofattraction #mindsetmatters #positivemindset #mindfulliving
Don’t let negative thoughts and challenging circumstances dictate your life. 

Seize control and actively pursue financial opportunities, even in adversity. 

Empower yourself to overcome obstacles and seek possibilities that align with your aspirations. 

Your future should reflect your dreams, not your fears. 

By breaking free from limiting beliefs and taking decisive action, you can navigate difficulties and shape a path that fulfills your vision. 

Have resilience, be proactive, and keep moving forward to create a life that resonates with your true potential and desires. 

Your journey to financial freedom starts with the choices you make today.

Follow @taydeaburto for more inspiration!

#motivation #selfempowerment #financialfreedom #positivemindset #dreambig #takecontrol #overcomefear #believeinyourself #breakthrough #seizeopportunity #createyourfuture #resilience #proactive #successmindset #nevergiveup #dreamchasers #selfgrowth #lifegoals #mindsetmatters #positivevibes

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