My Family – Corner Stone of my Life

Tayde Aburto

May 29, 2010

2 MIN READ

Recently, I had the opportunity to take a business trip to the beautiful city of Morelia, Michoacán in Mexico. I was born and raised in Morelia so it’s always a pleasure to go down there. I have tons of family and friends in town.

One of the reasons why I had to go to Morelia in May was to get my Master’s in Marketing diploma from one of the best private universities in Latin America, Tecnológico de Monterrey. I was strongly influenced by the education I received there. Tec de Monterrey  nurtured my entrepreneurial spirit and taught me lot’s of valuable principals that I applied on a daily basis in my personal and professional life.

Entrepreneurship, solidarity and ethics are some of the values that every graduate from Tec de Monterrey carries with pride. I always try to apply those three important values in my life.  The same set of values that were taught by my parents at a very early stage in life. Values that helped to build and shape my character.

I value and respect my family a lot. If you ever want to understand some of the things I do, you are always going to have to take a look at my past. I grew up surrounded by family and friends who care about me, relatives with a strong entrepreneurial spirit who always took time to share their experiences with me. I was deeply influenced by my Mother’s dad. My grandfather owned a coffee plantation and a movie theater at the age of 19 years old. I had an uncle who went bankrupt three times before he became a very successful business owner. Just to mention a few. I know life is difficult and full of challenges, but when you have people around you that truly loves you nothing is impossible. You just have to dream big and move forward. Great things in life demand discipline, hard work and dedication. Don’t expect things to happen on their own and over night, you have to work hard to get them.

I thank God for everything he has giving me so far. I have things in my life that money can’t buy. My family is the corner stone of my life and as long as I have them by my side the sky is the limit.

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Tayde Aburto

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    Fun time with my son supporting our @houstontexans 🤘🏻 against the Rams. Tough loss! We will get our first W at home against the 🏴‍☠️. #texans #houstontexans
    The opportunities are real. The system we live in rewards those who dare to build, invest, and lead. Start building into the truth that you can -and will- create wealth, freedom, and a legacy that outlives you. Because the only narrative worth telling is the one where we win. #mindset #business
    Revenue ≠ Wealth

Your P&L might look great… But is your balance sheet actually building wealth?

Too many business owners brag about revenue or profit margins but never track their net worth. The truth is, a profitable business today doesn’t guarantee financial security tomorrow.

The real measure of success isn’t just profit—it’s assets that grow whether you’re working or not.

Don’t just chase income. Build wealth that lasts.

Think beyond profit. Think prosperity for generations.

#BusinessGrowth #WealthBuilding #GenerationalWealth #Entrepreneurship
    ✅ Earn it
✅ Build it
✅ Grow it

Loyalty is like a bank account:

Every good interaction = deposit
Every broken promise = withdrawal 

The balance matters more than the transactions. 

Building loyalty is slow work. 

It’s a choice people make every single day.

And here’s the thing nobody tells you:

TRUE LOYALTY costs zero dollars.
But it’s the most expensive thing to lose. 

Think about it. #loyalty
    Why wealth disappears in one generation. #wealth #family #business #generationalwealth
    Avoid Treating Your Business as Your Retirement Plan. Here is why… #smallbusiness #business
    You want to know the real reason most businesses never hit 7 figures?

It’s not market conditions.
It’s not competition.
It’s not the economy.

It’s this:

The business owner hasn’t grown into the person who deserves a 7-figure business.

Let me break this down for you:

Your income is capped at the level of your personal development.

Read that again.

The truth?

Most business owners are playing small because:

- They’re scared to sell
- They’re afraid of rejection
- They don’t know their numbers
- They avoid tough conversations

Sound familiar?

Here’s what nobody tells you about scaling:

1. Your sales skills are your lifeline
2. Cash flow management is everything
3. Mindset isn’t woo-woo – it’s essential

I’ve helped dozens of business owners break through this barrier.

You know what they all had in common?

They were willing to get uncomfortable.
They were ready to do the work.
They stopped making excuses.

This isn’t for everyone.

Because here’s the reality:

7 figures isn’t just a number.
It’s a reflection of who you’ve become.

Be Intentional.
    For more than fifteen years, I’ve walked alongside small business owners—listening to their challenges, celebrating their wins, and guiding them through some of their life’s most important business decisions.

One of the biggest misconceptions I’ve seen repeatedly is that Most business owners believe estate planning is only for the wealthy.

That belief has cost too many families peace of mind and, in some cases, their financial security.

Here’s the reality: if you don’t create a plan, the government will make one for you. And when that happens, strangers—not you—decide what happens to your business, assets, and your family’s future.

But when you’re intentional about planning, everything changes.

- You stay in control.
- You decide who benefits from your life’s work.
- You turn today’s profits into tomorrow’s legacy.

Whether your estate is worth $50,000 or $5 million+, what matters is protecting your family from chaos and ensuring your legacy outlives you.

Now more than ever, it’s time for business owners to take the proper steps—not just to grow profit but to build lasting generational wealth. 

Please don’t wait until it’s too late. Be intentional. Protect your family. Build your legacy.

#wealth #smallbusiness
    Thank you, @nbcla and @telemundo52, for the VIP invitation to the 2026 Game ON event. It’s exciting to see what’s coming to the market with the @FIFA World Cup, the @NBA All-Star Game, the NFL Super Bowl, and the Winter Olympics. Advertisers will get a great ROI. 👍🏻 #smallbusiness #losangeles #business
    Most small business owners work hard. Some even build successful companies.

But here’s the truth: very few actually build wealth that outlives them.

Why?

Because they’re focused on making money today… not on transforming profits into long-term assets.

- Cash flow keeps your business alive.
- Assets build generational wealth.

If you want your family to thrive long after you’re gone, you can’t just chase revenue. You need to turn profits into investments that compound over time—real estate, equities, businesses that run without you.

Don’t just grow sales.
Don’t just build a business.
Build a legacy.

What are you doing today to turn your profits into generational wealth? #wealth #smallbusiness #assets #generationalwealth #legacy
    Thank you @walmart for hosting a great conference in #SanDiego. Lots of valuable resources for e-commerce businesses. #ecommerce #walmartmarketplace
    We are incredibly grateful to the British Consulate-General in Los Angeles @ukinla for their warm hospitality during the British Citizenship Ceremony.

It was a beautiful and meaningful event that marked a major milestone for our family. My wife is honored and proud to officially become a British citizen — a moment filled with gratitude and excitement for the opportunities that lie ahead.

Thank you to everyone at the Consulate for making the day so special. This is a chapter we’ll never forget! 

Here’s to new beginnings, brighter futures, and being part of something truly great. 🇬🇧🇬🇧🇬🇧🇬🇧🇬🇧🇬🇧🇬🇧 #ukinla #british #uk #uk🇬🇧 #britishamerican
    “Success only hits a moving target.” - @ramonwow #ramonwow 

Success loves movement. 

While others are: 

• Waiting for perfect timing 
• Planning the perfect strategy 
• Worrying about perfect execution 

You’re actually: 

• Learning by doing 
• Adjusting in real-time 
• Getting closer with each step 

Think about it: 

• Dead fish go with the flow 
• Live ones swim upstream 

So don’t wait for motivation. 

Let momentum be your strategy. 

Because here’s the brutal truth: 

Success doesn’t care about your plans. 

It cares about your progress. 

Now make your next move towards your goals. 

Colorado here we come 👍🏻

#success
    Most people get this completely backwards. 

They’ll tell you: 

“It’s never been harder to succeed in America.” 

But look around. 

You’ve got: 

- Instant access to 330M potential customers 
- Zero barriers to starting a business 
- Unlimited free knowledge online 

Want proof? 

- 20-year-olds making millions on social media 
- Stay-at-home parents building Shopify empires - People charging $5K for advice online 

The playing field’s never been this level. 

You don’t need: 

❌ A fancy degree 
❌ Rich parents 
❌ Venture capital 

Just look at the data: 

2025: 33M small businesses in the US 
2010: 26M 
1990: 15M 

That’s not recession. 

That’s opportunity. 

And guess what? 

You don’t need permission: 

- Start a side hustle today 
- Charge for what you know 
- Build your audience 

Stop waiting for perfect. 

Start building imperfectly now. 

You’ll thank yourself in 2025 and beyond. 

Happy 4th of July! 🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🙏🏻

#happy4th #happy4thofjuly #independenceday #happyindependenceday
    Your biggest breakthroughs?  Never planned. 

Always random. 

Think about it: 

- That business idea? On a plane 
- That solution? Working out
- That insight? Cooking dinner
- That 6-fig deal? Playing golf

It’s like success lives in the cracks of your schedule. 

Not when you’re forcing it. 

Not when you’re pushing. 

Not when you’re trying too hard. 

But when you let go. 

When you relax. 

When you trust the process. 

So maybe instead of grinding 24/7, try doing nothing on purpose sometimes. 

That’s where the magic hides. 

#businesscoach #success #business #money #businessconsultant #marketingcoach #forwellness
    We doubt ourselves 
We second-guess ourselves 
We play small because we think small 

Meanwhile... 

The loudest people are winning. 
The mediocre are thriving. 
The unqualified are teaching. 
The selfish business leaders are leading. 

Not because they’re better. 

But because they’re bolder. 

So let’s flip the script: 

Instead of “Who am I to do this?” Ask “Who am I NOT to?” 

Instead of “What if I fail?” 

Ask “What if I succeed?” 

Instead of “I don’t know enough” 

Remember, nobody starts knowing everything. 

P.S.  DOUBT KILLS MORE DREAMS THAN FAILURE EVER WILL.

Let that sink in.

Have a nice weekend! 

#doubt #business #mindset
    In 12 months, you’ll wish you started today. 

Or In 12 months, you’ll be glad you did. 

Only one of those feels good. You choose which. 

P.S. What’s the one thing you’ve been overthinking? Type it below. 

Let’s break the pattern together. #smallbusiness #business #businessowner #businessmindset
    A Powerful Return to Community and Connection @exatec.tjsd 

Last night, the EXATEC Tijuana–San Diego Association hosted its first post-COVID networking event—and it was long overdue!

A heartfelt thank you to the 100 EXATECs who registered and an extra special thanks to the 82 who showed up to make the evening unforgettable. Your presence and energy are what make this community so special.

The event was a true success thanks to the incredible hospitality of @casasur_hacienda in Chula Vista, the delicious catering by @decabeza_el_unico Tacos, and the unique cacao-tasting experience provided by @xocolatlhouse. 

Our local EXATEC community is made up of professionals who work at some of the most influential companies in the San Diego–Tijuana region and entrepreneurs leading thriving businesses in industries such as:

- Aviation & Aerospace
- Engineering Services
- Financial Services
- Transportation & Logistics
- Technology & IT Consulting
- Manufacturing 
- Real Estate—and more.

Each EXATEC holds a Bachelor’s, Master’s, or Ph.D. from Tecnológico de Monterrey, one of the most prestigious universities in Latin America.

As a new executive board member, I’m committed to strengthening our network of over 4,000 EXATECs in the region. One of our top priorities is reconnecting and growing this vibrant community over the next few years.

Stay tuned for future events, and if you’re interested in becoming an “Amigo TEC,” send me a message! We’d love to share upcoming opportunities to connect, collaborate, and support the EXATEC mission in our region.

#EXATEC #Networking #CommunityLeadership #SanDiego #Tijuana #TecDeMonterrey
    Next time you’re in downtown Houston, take a moment to look up and around. Each mural has a story to tell. The “Big Art. Bigger Change” initiative is awesome. Congrats @houston! Great job. 

#HoustonStreetArt #BigArtBiggerChange #PublicArt #HoustonMurals #UrbanCanvas #ArtForChange #HTown #Houston #Texas
    Most people hope to leave something behind.

But hope isn’t a strategy.

Legacy doesn’t happen by accident. It happens by design.

Start building your legacy—one decision at a time.

Thank you, @lionsgaterealty, @bettercallnate, @realpresidente, for the special invitation to your pod. I enjoyed our conversation. Keep doing the great work you are doing in the Houston metropolitan area. 

#LegacyBusiness #GenerationalWealth #BusinessWithPurpose #Entrepreneurship #buildtolast #houston #texas #realestatebroker #realestate #realtors

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