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Tayde Aburto / Insights

Sources & Methodology

How Insights use sources, calculations, estimates and illustrative examples to make business thinking more transparent.

Sources

Not every Insight requires outside research. Some are primarily analysis, frameworks or perspective drawn from experience.

When an external factual claim materially contributes to an argument, the source should be appropriate to the claim. Preference is given, when available, to primary and authoritative sources such as government data, regulatory filings, original research, company disclosures and established institutions.

Sources are used to help readers evaluate the reasoning—not simply to make an article appear more authoritative.

Calculations and estimates

Some Insights use calculations to translate an idea into a decision a business owner can work with.

When a figure is derived from other numbers, the relevant assumptions or inputs should be clear enough to understand how the result was reached.

Estimates are different from measured facts. When an estimate is necessary, it should be presented as an estimate rather than with greater certainty than the underlying information supports.

Illustrative examples

Some Insights explain a method by working through hypothetical numbers.

Those figures are illustrative. They are not presented as results from an actual business unless explicitly identified as such, and they should not be interpreted as industry benchmarks, market averages or promises of performance.

Their purpose is to make the reasoning visible.

Analysis and judgment

Data can inform a decision without making the decision.

Insights may therefore move from factual information into analysis, interpretation and judgment. When they do, the objective is to make that reasoning understandable rather than disguise an opinion as a fact.

The reader should be able to distinguish between what is known, what is calculated, what is assumed and what Tayde concludes from it.